BE:FREE Financial Team offers Complimentary Financial Education and Services Focused On Helping Families, Individuals and Entrepreneurs
We will help you:
- Eliminate or restructure high-interest debt,
- Protect your income and your loved ones, and
- Grow your wealth in the most tax-efficient way possible.
Our office is physically located in Victoria BC. We meet many of our clients virtually and currently hold licenses in British Columbia, Alberta, Ontario, and New Brunswick and we are expanding across Canada & the USA.
Meet the Team

Aimee Kittleson (Burton)
Mill Bay, BC
Aimee grew up in small town BC and has spent most of her adult life on Vancouver Island. She has a varied background in hospitality, non-profit, and small business management. The theme of her life has been learning how to create a life of freedom, especially financial freedom and teaching what she learns to others.
She became a mama in 2020 and formalized her passion for teaching financial literacy by completing her financial broker’s license and starting her own team in 2021. Aimee also has a passion for human design, personal development, and business strategy. When she’s not helping clients or growing the team, she is happily camping, gardening, hiking, swimming, reading, or gliding down snowy slopes on her snowboard.
Aimee is currently licensed in BC, AB, NB, and Ontario.
Follow on Instagram @befreeaimee

Jes Kemila (Cross), Victoria, BC
Jes is a multi-passionate wife, mom, and entrepreneur who spends her free time running the beautiful trails around Vancouver Island and working on home renos with her husband.
She has nearly 20 years of experience as a financial and budget analyst before finding her calling as a broker, educator, and budget coach. Some of the challenges she has faced through divorce, single-parenthood, and witnessing her parents’ financial struggles as a child have guided her to create safe and judgement-free spaces to talk all things money, debt, and investments.
As an adhd-er herself, Jes understands the difficulty having ADHD can have on understanding and managing one’s finances. She wants to help others to feel empowered and make informed financial decisions.
Jes is currently licensed in BC.
Follow on Instagram @run.lift.invest

Heather Yamasaki-Ouellet, Victoria BC
Heather was born and raised on the lower mainland where she resided until she moved to Victoria in 2016. Heather has a background in hospitality and corporate management. The financial services industry called in late 2022 when she realized there was a gap in the financial education offered to young Canadians. That is when Heather decided to be part of the solution.
While not working Heather enjoys spending time with her husband, two young kids and crazy cat Apple Sauce.
Heather is currently licensed in British Columbia.

Heather Mackey, Saanich BC
Heather is passionate about sharing financial education with her clients in order to help them gain confidence in their financial future. As a mom of two young children herself, Heather is motivated to help young families eliminate debt, invest in their future, protect their family and income, and get their money working harder for them. It is important to Heather that all Canadians have equal opportunity to grow their wealth.
Originally from Medicine Hat, Alberta, Heather has lived on Vancouver Island for her entire adult life. When she’s not helping her clients achieve financial freedom, you’ll catch Heather adventuring with her husband and kids. Her favourite activities include trail running, traveling, yoga, camping, visiting craft breweries, and watching Netflix reality shows.
Heather is currently licensed in British Columbia and Alberta.
Follow on Instagram @heatherdubya

Chrissy Hollis, Ammon, NB
Chrissy values family, nature, soulful conversations and exploring the intersection of intuition and success. She believes true prosperity comes from navigating logical structures intuitively. Wealth is about creating a life that truly feels like home.
People who cross her path describe her as grounded, inspiring, mindful, and strong-in a soft way. She is known for her wisdom, honesty, and deep understanding.
Chrissy is a CPA, CA and licensed financial advisor in New Brunswick. Her passion is to support women, businesses, and families in increasing their wealth in a way that feels well and right for them.
Chrissy is currently licensed in New Brunswick.
Follow on Instagram @chrissy.hollis

Dasha Kuvarzina, Kelowna, BC
Dasha is married and an amazing mom to two awesome and active boys. She grew up in Russia and after spending a decade or so on Vancouver Island, she now calls Kelowna, BC home. She is fluent in English and Russian and knows what it’s like to come to Canada as an immigrant and to put down new roots as a Canadian.
Dasha is currently licensed in BC.
Follow on Instagram @dasha.kuvarzina
(Booking link coming soon!)

Shawna Roberts, Comox/Tofino, BC
Shawna is dedicated to helping families thrive. As she set out to help her own family become more financially literate, she realized how many other people need access to the tools she was learning. Licensed in 2025, Shawna helps clients create financial ease and abundance. With a background in acupuncture and life coaching, she brings a practical and heart-centered approach to her practice.
As a professional and a parent, Shawna understands the unique challenges families face when it comes to managing money and planning for the future. Finances don’t need to feel overwhelming.
Shawna will help you build a plan to support your goals, create security and provide freedom for your family.
Shawna is currently licensed in British Columbia.
Follow on Instagram: @ShawnaRoberts_

Jane Tanner, Nanaimo, BC
Jane Tanner is a wife and mother of 4 kids.
More details coming soon!
Jane is currently licensed in British Columbia.
Follow on Instagram @disc0_star

Are you looking for a lucrative, flexible, and fun career?
There are a LOT of people who need help with their money so we are expanding our financial agency across Canada.
- Are you eager to learn more about how money works in Canada?
- Do you enjoy helping people and making a lasting impact in their lives?
- Do you have a desire to reach your full potential in an unlimited opportunity?
- Don’t worry if you aren’t a ‘numbers person’! Having a passion for helping people is more important than a background in the financial world.
- Click below to access a recorded webinar covering our Agency Expansion Plans and what it’s like to get licensed and work with us…